Siréli

Siréli was founded in 2021 in Paris by Lernik Seropyan. The brand was born of a conviction: tomorrow's jewelry must be ethical and conscious. Inspired by a deep respect for the environment, the brand rethinks the codes of luxury by integrating a responsible approach, without compromising on excellence. Each Siréli jewel is an exceptional piece, handcrafted in Armenia, a land of expertise and tradition. The company chooses laboratory-produced synthetic diamonds, a modern alternative that respects natural resources, while preserving the brilliance and rarity that are the magic of precious stones. Designed to be worn every day and handed down from generation to generation, Lernik aims to capture the essence of modern women, combining timeless elegance with profound values.